About KCPC Bandhani

KCPC Bandhani is a brand committed to celebrating the artistry of traditional Indian women’s wear. Specializing in Bandhani sarees, KCPC Bandhani also offers a range of sarees, dupattas, lehengas, suits, and kurtis, seamlessly blending traditional craftsmanship with contemporary designs.

Founded by CA Piyush Agarwal, KCPC Bandhani emerged from a passion for preserving Rajasthan’s textile heritage and promoting Indian artisans. The brand aims to make this timeless art accessible to customers worldwide while staying true to its cultural roots.

Challenge: Streamlining Communication Across Channels

KCPC Bandhani faced significant challenges in managing customer inquiries, which were scattered across WhatsApp, Instagram, and email. The fragmented communication led to delays, missed opportunities, and difficulty in tracking customer interactions through their website, OnlineBandhej.com

Their goals included:

• Centralizing customer communication to improve efficiency.
• Automating responses to ensure prompt replies.
• Enhancing engagement through personalized and timely messaging.

The Interakt Solution

KCPC Bandhani discovered Interakt while searching for a comprehensive communication tool. Interakt’s WhatsApp Business API offered a unified platform with powerful features tailored to their needs:

1.Shared Team Inbox:

Streamlined inquiries from various channels into one platform, enabling efficient team collaboration and faster response times.

2.WhatsApp Notifications:

Real-time updates for order confirmations, shipping details, and promotions enhanced customer satisfaction and engagement.

3.Shopify Integration:

Seamless e-commerce integration automated order management and notifications, saving time and reducing manual errors.

4.Custom Auto-Replies and Chat Assignments:

Enabled quick, personalized responses while ensuring inquiries were assigned to the right team members for efficient handling.

Results and Impact

Operational Improvements

• 25% Improvement in Cart Recovery: Automated follow-ups brought back potential customers who initially abandoned purchases.
• 90% Same-Day Query Resolution: Faster response times boosted customer satisfaction and loyalty.

Enhanced Patient Engagement

• 30% Higher Campaign Engagement Rates: Targeted WhatsApp campaigns led to a significant increase in sales.

Cost Efficiency

• Streamlined Operations: Automated workflows reduced manual efforts, allowing the team to focus on customer needs.

Business Growth

• Strengthened relationships with customers, driving repeat purchases and loyalty.

Standout Features

• WhatsApp Integration with Shopify: Automated order notifications reduced errors and enhanced the customer experience.
• Shared Team Inbox: Centralized communication enabled seamless collaboration and ensured no inquiry was missed.
• Custom Auto-Replies: Quick, personalized responses ensured customers felt valued and supported.
• Broadcast Messaging: Regular updates, offers, and product launches improved engagement with the audience.

Interakt has been a game-changer for our business. By simplifying communication and automating workflows, it has empowered us to better serve our customers and scale our operations effortlessly.

- CA Piyush Agarwal, Founder of KCPC Bandhani

Summing up

Since partnering with Interakt, KCPC Bandhani has transformed its customer communication strategy, achieving significant milestones in engagement, efficiency, and sales.

By integrating WhatsApp Business API into their operations, KCPC Bandhani has successfully preserved the essence of traditional wear while scaling their business to meet modern demands.